Wix has become a go-to website builder, particularly for individuals and businesses new to establishing an online presence. Its intuitive interface and comprehensive features make it an attractive choice. However, understanding Wix pricing can be a bit overwhelming, especially with the numerous plans and options available. This blog post seeks to simplify Wix website development cost, highlighting the key factors that influence pricing and providing practical tips to help you stay within budget.
Table of Contents
- Wix Website Cost Breakdown
- Wix Logo Maker: Additional Cost Factor
- Factors Influencing Wix Website Design Cost
- Tips to Save Money on Wix Website Design
- FAQ
- Conclusion
Wix Website Cost Breakdown
Wix offers a variety of pricing plans designed to accommodate different requirements and budgets. Let’s delve into the specifics of each:
Wix Standard Editor
The standard editor offers two primary categories: non-ecommerce and ecommerce plans.
- Non-ecommerce Plans: These plans are perfect for websites that don’t involve online sales, such as blogs, portfolios, or informational websites. They include:
- Combo: Starting at $14 per month, this plan is a good entry point for basic websites.
- Unlimited: Priced at $18 per month, this plan is better suited for larger websites with more content and traffic.
- Pro: For $23 per month, this plan offers additional features, increased storage, and professional branding options.
- VIP: This premium plan, at $39 per month, provides priority customer support and exclusive features.
- Ecommerce Plans: These plans are tailored for businesses seeking to sell products or services online. They include:
- Business Basic: Priced at $23 per month, this plan provides the essential features for starting an online store.
- Business Unlimited: This plan, costing $27 per month, offers enhanced features and increased capacity for growing businesses.
- Business VIP: For $49 per month, this plan provides the most comprehensive ecommerce tools and priority customer support.
Wix Editor X
Editor X is Wix’s advanced design platform, catering to experienced designers and businesses demanding a high degree of creative control and complex functionalities.
- Website Plans:
- Essential: Starting at $22 per month, this basic plan offers the foundation for a website without ecommerce features.
- Launch: Priced at $35 per month, this plan adds more advanced design features and functionalities.
- Scale: Designed for high-traffic websites requiring robust features, this plan starts at $74 per month.
- Ecommerce Plans: Editor X mirrors the standard editor with its three-tiered ecommerce plan structure – Business Basic, Business Unlimited, and Business VIP – with identical pricing.
Payment Considerations
All Wix premium plans come with a 14-day money-back guarantee, providing peace of mind. However, it’s important to note that opting for an annual payment plan instead of monthly installments can result in significant savings, making it a more cost-effective choice.
Wix Logo Maker: Additional Cost Factor
In addition to website plans, the cost of your Wix website design can be affected by how you choose to create your logo.
Logo Creation Options
Wix provides two distinct paths:
- Create the Logo Yourself: Utilize Wix’s user-friendly Logo Maker, a DIY tool that enables you to design a custom logo for your brand for a one-time fee.
- Hire a Professional Designer: Wix offers a platform where you can connect with experienced Wix designers. However, the cost of their services can vary significantly based on their expertise, project scope, and complexity.
Self-Created Logo Pricing
If you prefer the DIY route, Wix Logo Maker provides two plans:
- Basic: Available for a one-time payment of $20, this plan offers a basic logo package with essential files.
- Advanced: Priced at $50, this plan includes a more comprehensive package with additional file formats, design versatility, and social media logo files.
Logo & Website Bundles
Wix offers cost-effective “Logo & Website” bundles, combining both a website plan and logo creation for a single monthly fee. These bundles often include valuable perks like a free domain and access to the Wix Combo plan.
Factors Influencing Wix Website Design Cost
Several factors contribute to the overall cost of a Wix website. Here are some key considerations:
Complexity of the Website
The more complex your website, the higher the cost. Simple websites with static pages will cost significantly less than those with advanced features like ecommerce functionality, online booking systems, membership areas, or dynamic content.
Editor Choice (Standard vs. Editor X)
Your choice between the standard Wix editor and Editor X plays a major role in your budget. Editor X, with its advanced design capabilities and sophisticated functionalities, comes with a higher price tag. It’s crucial to carefully evaluate your needs and determine if the additional features of Editor X justify the cost.
Additional Features & Apps
The Wix App Market boasts a vast collection of apps and integrations designed to enhance your website’s functionality. While some apps are free, many come with their own pricing structures, often requiring monthly or annual subscriptions. Carefully choose only essential apps and minimize the use of unnecessary integrations to control costs.
Domain Name Registration
Your domain name, which is the web address people use to visit your site, is another cost factor. Domain name costs can vary based on factors like the name’s popularity and the chosen extension (e.g., .com, .net, .org). Unique, less common domain names with less popular extensions are typically more affordable.
Ongoing Maintenance
Keeping your website updated and secure involves ongoing costs. This includes website updates, content additions, security patches, and technical support. While basic Wix plans provide some level of support, higher-tier plans often include more comprehensive and priority assistance. Investing time in learning basic Wix skills through Wix’s tutorials can help you reduce these maintenance expenses.
Tips to Save Money on Wix Website Design
Creating a professional website on Wix doesn’t have to be expensive. Follow these tips to make the most of your budget:
Utilize Wix’s Free Plan
Wix’s free plan allows you to experiment with the platform and familiarize yourself with its features before committing to a paid plan. Though it has limitations like Wix ads on your site, limited storage, and a Wix subdomain, it’s a good way to get started and build a basic version of your website.
Choose an Annual Payment Plan
Wix often offers significant discounts for users who opt for annual payments instead of monthly subscriptions. If you are confident in your choice of Wix, an annual plan can lead to substantial cost savings.
Take Advantage of Wix’s Discounts and Promotions
Wix regularly runs special promotions and offers discounts on premium plans, sometimes even offering perks like free domain names. Keep an eye out for these opportunities to maximize your budget.
Leverage Wix’s Free Templates
Wix provides a diverse collection of professionally designed free templates. These templates cover a wide range of industries and styles, providing a strong foundation for you to customize and personalize your website without additional design costs.
Consider Self-Created Logo Options
If your budget is tight, try designing your own logo with Wix’s user-friendly Logo Maker. This DIY tool is a cost-effective way to create a unique brand identity without the expense of a professional designer.
Minimize App Usage
Only use apps and integrations that are absolutely essential for your website’s functionality. Adding unnecessary apps can quickly increase your monthly charges and may even impact your website’s performance.
Learn Basic Wix Skills
Take advantage of Wix’s comprehensive tutorials and learning resources to equip yourself with basic Wix skills. This will allow you to handle simple website updates, content changes, and minor design edits yourself, potentially reducing the need for ongoing paid support.
FAQ
Is Wix truly free? What are the limitations of the free plan?
Yes, Wix offers a free plan, but it comes with certain limitations. These include Wix ads displayed on your website, limited storage space and bandwidth, and a Wix subdomain instead of a custom domain name. You also won’t have access to ecommerce features.
What are the major differences between Wix’s ecommerce plans? Which one is right for me?
Wix’s ecommerce plans primarily differ in storage space, bandwidth, video hours, and the number of leads and customer forms you can collect. The best plan for you depends on factors like your anticipated sales volume, the size of your product inventory, and whether you need advanced features like automated sales tax calculations and abandoned cart recovery.
Can I sell products or services on my Wix website without subscribing to an ecommerce plan?
No, you cannot utilize Wix’s built-in ecommerce features without an ecommerce plan. However, you can still sell services on your website by connecting external payment platforms like PayPal or Stripe.
Does Wix charge transaction fees for online payments?
No, Wix itself does not charge transaction fees for online payments. However, you will still be subject to processing fees charged by your chosen payment gateway (e.g., PayPal, Stripe).
What happens to my domain name if I cancel my Wix subscription?
You retain ownership of your domain name even if you cancel your Wix subscription. You have the option to transfer it to a different registrar or allow it to expire.
How much storage space do I really need for my website?
The amount of storage you need depends on the type and volume of content on your website. Websites with numerous images, videos, and large files will require more storage than simple, text-based websites. Wix offers various plans with different storage capacities to accommodate a wide range of needs.
What kind of customer support does Wix offer? Is it worth paying for priority support?
Wix provides email and phone support to all users, with priority support available on higher-tier plans. Priority support offers faster response times and personalized assistance. Whether it’s worth the additional cost depends on your individual needs and the level of support you require.
Do I have to use Wix’s Logo Maker? Can I upload my own logo?
You are not required to use Wix’s Logo Maker. You can upload a logo you’ve designed elsewhere or one created by a professional designer.
Conclusion
Wix provides a range of pricing options to cater to various website design and development needs. By carefully considering the factors that influence Wix website design costs, from the complexity of your site to your logo creation method, you can make informed decisions and keep your expenses in check. Remember to leverage Wix’s free plan, explore discounts, and utilize free templates to further maximize your budget. With careful planning and smart choices, Wix can empower you to build a stunning website without exceeding your financial limits.